Boomerang
This redesign came from the need to give the brand a new character. As a result, the new design provides an elegant and emotional image.
The black and white images in combination with elements of contrasting colors, make each product easy to recognize while keeping a common element through all the product line.
![](https://jimena-martinez.com/wp-content/uploads/2019/09/FITNESS-BOOM-1216X811.jpg)
![](https://jimena-martinez.com/wp-content/uploads/2019/09/DIANA-BOOM-1216X811.jpg)
![](https://jimena-martinez.com/wp-content/uploads/2019/09/MICROFIBRA-BOOM-1216X811.jpg)
![](https://jimena-martinez.com/wp-content/uploads/2019/09/NATACION-BOOM-1216X811.jpg)
![](https://jimena-martinez.com/wp-content/uploads/2019/09/tennis-bote.jpg)